Writing
The Playbook For Creating A Media Company with Brad Wolverton
Before The Hustle was acquired by Hubspot, it started as an event business. But the real value came from growing that audience into a newsletter with over 1.7MM readers. Brad Wolverton joins Stewart Hillhouse to discuss what the true value of a media business is and what others can
Behind-the-Scenes of a 2M+ Person Email List with Phoebe Bain
If you're going to put in the effort to build an audience, it's a smart move to actually own that relationship. Email newsletters is one of the most tried and true method to do so. Phoebe Bain joins Stewart Hillhouse to share behind the scenes of writing for hundreds of
Writing In Public: Why, How & What's Next with Stew Fortier
There has never been a better time to share your ideas publicly as a writer. But at the same time, it has never been harder to stand out from the crowd. Stew Fortier joins Stewart Hillhouse on this episode of Top Of Mind to explain the ins and outs of
Act Like A Journalist, Not A Columnist
When starting to write, a fear might slip into your head that's hard to ignore. Who am I to say what I'm saying? It can be frightening sharing your opinion with the world for fear of attracting haters, naysayers, or worse, experts who are going to disprove me. But waiting
Swimming Upstream From An Idea
When I come across an interesting idea, I used to take it at face value: "Well, that's cool. Whoever thought of that must have been really smart." But that singular idea often doesn't tell the whole story. There's more to know and understand. Ideas are like a flowing river. There
Shipping 30 Atomic Topics in 30 Days
Starting on November 16 I’ll be publishing one short article a day for 30 days. I was in eager to participate for a few reasons: Atomic TopicsIn preparation for shipping 30 pieces of writing in 30 days, the organizer Dickie Bush recommended positioning your writing as Atomic Topics. I
Reading with a Pen - How I Get Ideas From Books
For many years I was scared to write in my books - it felt like I was destroying them. But a few years ago, I tried reading with a pen and it's completely changed how I read. From Consumer to ContributorWhen you read without a pen, you're a consumer. You're
Learning From Myself
I recently pulled out one of my notebooks from a few years ago. Back then I didn’t have the podcast, I wasn’t sharing my thoughts publicly, and I certainly wasn’t focused on marketing as a career. But the groundwork was there. In my own writing I found