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How To Design An Intentional Marketing Career with Andrew Capland

How To Design An Intentional Marketing Career with Andrew Capland

Stewart Hillhouse
Stewart Hillhouse

A career in marketing is often not linear. Without guidance and intent you might waste time or be unaware of opportunities to advance your career and your skillset. Andrew Capland joins Stewart Hillhouse to share frameworks for an intentional career in marketing.

Listen on your favourite podcast player

Who's The Guest?

šŸ‘¤ Name: Andrew Copland

šŸ’Ŗ What They Do: Andrew is a growth marketer and the Founder of Delivering Value

šŸŒ Andrew on the web: LinkedIn | Twitter

šŸ§  Best Advice:

Be picky when interviewing for new jobs. Go into a new job with intent:

  • a person you want to work with
  • a skill you want to learn
  • an industry you want exposure to
  • a model you haven't experienced yet

Indicators that reveal an early stage company when interviewing:

  • Don't know their funnel metrics
  • Have low conversion rates at specific points in the funnel
  • Lots of churn (indicator of bad product market fit)

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