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Debunking The 5 Misconceptions Around PR with Liz Duff

Stewart Hillhouse
Stewart Hillhouse

Public relations often spark images of Spin Doctors, 1970’s advertisers (think Mad Men), or Olivia Pope rushing in to save the President from a media frenzy.

Liz Duff joins me to explain why that’s just not true by debunking The 5 Misconceptions around PR. She also lays out the strategy that she’s using at SalesRight (https://salesright.co/) to get the founder tons of earned media through being a podcast guest.

PR and marketing are not the same thing – but if you can learn to do both, you’ll be able to earn more traffic than you’ll know what to do with!

Get on the email list at topofmind.substack.com

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